| Deadline: 15 March 2017

Armenia: Get your Startup promoted!

The EU-funded project 'Support to SME development in Armenia' (SMEDA) invites Armenian technology-based startups to participate in Startup Olé 2017 on 26-27 April in Salamanca, Spain. This entrepreneurship event aims to connect startups and match them with funders and business advisers to help them to grow. All costs related to event participation are covered by SMEDA.

The 'Support to SME development in Armenia' (SMEDA) project , in cooperation with Enterprise Incubator Foundation (EIF) and Small and Medium Entrepreneurship Development National Center (SMEDNC) invites up to 10 Armenian technology based startups to participate in Startup Olé 2017 on April 26-27 in Salamanca, Spain.

SMEDA is co-funded by the European Union and the German Federal Ministry for Economic Cooperation and Development (BMZ) and implemented by GIZ Private Sector Development in South Caucasus Programme. SMEDA is part of the EU4Business and EU4Innovation initiatives of the European Union.

Startup Olé is a 2-day international tech and entrepreneurship event with the aim to connect startups, match them with funders, serial entrepreneurs who can act as mentors and business advisers to help them to grow. It connects startups and tech/digital talent with corporates, investors, accelerators. Up to 10 Armenian startups (each one representative) will have a great opportunity to get involved in the European Startup ecosystem. More information:.

The participation of the event will give various benefits to startups as, including:

  • A space to present startup (Over 1000 attendees during the 2 days)
  • Visibility over various channels (logo on website, Newsletter and Social network posts)
  • Opportunity to be part of the Startup Ole pitching competition
  • Opportunity to be part of matchmaking events with investors and corporates

For participating startups, the costs related to event participation (travel expenses, accommodation, visa) are covered by SMEDA. For the presentation within the Startup Olé an own contribution of minimum 50 Euro is mandatory.

Who can participate? - The competition is open to Armenian technology based startups. To take advantage of the potential connections you will make at Startup Olé, applying companies should be in their growth phase or at least have proven traction in their products or/and have a serious potential for growth. The main selection criteria will be:

  • Growth story over the last 12 months
  • Potential to expand internationally, particularly to European Markets
  • Potential to scale the product and to raise external capital
  • Ability to present the company including Business English

A shortlist of up to 15 companies will be chosen by a judging board consisting of SMEDA, EIF, SMEDNC, Ministry of Economic Development, and Investments and the EU Delegation of Armenia. The final selection of up to 10 participants from the shortlist will be made by Startup Ole and representatives of StartupEurope.

Where to apply? - All interested startups should apply by filling in the online form and provide a link to an uploaded pitch deck of max. twelve PowerPoint slides in the same form latest by 15 March 2017. 


15 March


Deadline for call submission

17 March


Selection of Shortlist

19 March


Selection of Winners

20 March - 20 April


Preparation of the teams



  • Administrative / Travel arrangements
  • Preparation of the startups for the Startup Olé (Pitch deck, investment proposals, meeting arrangements with potential investors, corporates, etc.)

25-28 April


Trip to Salamanca, Spain

3 May


Feedback and Follow-Up Session in Yerevan

Sources: Delegation of the European Union to Armenia, EU Neighbours East